Official Alumni Website » branding

Home » alumni » branding

Notes from Social Media in Healthcare Seminar

The Fundamentals of the Bioscience Industry Program (FOBIP) Alumni Network organized an event entitled "Social Media in Healthcare" on Jan. 31st at the Mt. Sinai School of Medicine which brought in over 60 attendees from various universities, healthcare companies, internet start-ups, banks and VC firms.

Marketing/Communications Internship

Holtzman Communications in NYC is seeking a part-time intern 5-10 hrs/wk). The candidate must be proficient in social networking (Twitter, Facebook and others) and be interested in marketing. Send resume or questions to Kate Hutchinson:

Crush It! And Your Personal Communications Strategy

What is a personal brand and why does it matter? A personal brand is the process whereby you and your career is marketed as a brand. Dan Schwabel, Author of Me 2.0, says "The goal of personal branding is to be recruited based on your brand, not applying for jobs."